Town Hall
London, United Kingdom
Overview
Town Hall is the transformation of a historic Camden civic landmark into a contemporary private members' club for the Bottaccio Group. Set within the broader cultural and architectural reinvention of Camden and King's Cross, the conversion gives a former seat of public administration new life as a member-led destination.
The brief preserves the architectural integrity of the original building while introducing the spatial logic, programming and operating standards expected of a contemporary club.
Copper Beech led the project from concept through pre-opening, training and launch, covering brand definition with Made Thought, membership architecture, supplier tendering, F&B and operational systems.
Services
Define
- Concept development
- Market & competitor set analysis
- Membership strategy
- Operational strategy development
- Systems analysis
Create
- Brand development
- Systems management
- People &recruitment strategy
- Senior level recruitment
- Membership programming
- PR & marketing approach
- Operational management strategy
- Membership collateral management
- Operational collateral management
- Third party specialist consultant tender & management
Client
Bottaccio Group (Il Bottaccio hospitality group)